Communications is the essence of winning people to your way of thinking. And storytelling is the essence of communications.

I'm a strategic storyteller, best-selling author, and multi-channel content and community creator.   For the past 15+ years, I've helped political and business leaders, founders and disruptive high growth brands optimize their narratives to leverage public moments and unlock their next levels of value and impact. 

My unique career journey lets me bring the creative and diversity benefits of having a multi-sector, multi lens professional and global perspective. It allows me to shape public, product and brand stories and see market positioning opportunities that others miss.

I'm a former international trade and competition lawyer (Dentons), the best selling author of two non-fiction books, and the co-founder and former CEO of a leading cannabis media company. My ideas have been published in: Fast Company,  The Atlantic , Rotmans Management Magazine ,  The Huffington Post,  and The Globe and Mail among other platforms.

I take personal pride in working to actively create immensely collaborative teams and cultures and bring a strong record on DE&I, as well as a global perspective from having lived in Bahrain, Canada, India, Switzerland, Venezuela, and the United Kingdom.